British institution, The Ivy, chooses Victoria Leeds for its first restaurant in the city
Hammerson announces that it has attracted The Ivy Collection to open its first restaurant/brasserie in Leeds at Victoria. The restaurateur is renowned as a British institution with its iconic Covent Garden restaurant celebrating its 100th anniversary this year.
The Ivy Collection has been selectively growing its portfolio across the UK, bringing the familiar luxury of The Ivy brand to regional destinations that resonate with its distinctive character. The latest restaurant is set to open in Victoria Quarter, where it will neighbour other premium brands including Louis Vuitton and Mulberry in the Victorian listed arcades. With a focus on delivering a memorable experience that is synonymous with The Ivy’s unique style, the Victoria restaurant will provide Leeds with a glamorous and prestigious new dining destination.
Victoria Leeds has developed a reputation as the venue of choice for premium retailers and restaurateurs looking to open in the city for the first time, including Harvey Nichols, Coach, Aspinal, Tommy Hilfiger and the long-anticipated John Lewis flagship store, which opened in October 2016. The new restaurant from The Ivy Collection will add to Victoria’s existing dining offer, which includes CAU, le Pain Quotidien and two D&D rooftop restaurants Issho and East 59th,
Sarah Fox, Head of Restaurants and Leisure at Hammerson, commented, “The Ivy Collection and Victoria Leeds complement each other perfectly and we are delighted that this iconic British brand has chosen the historical Victoria Quarter arcade to debut in the city. Following the acclaimed opening of Victoria Gate last year, the glamorous new Ivy restaurant will be a fantastic addition to the existing dining offer across the Victoria Leeds estate, including the two D&D rooftop restaurants which opened earlier this year. Attracting such a prestigious name truly is testament to the arcade’s reputation as the premium retail and leisure destination in the North of England.”